Our Strategy
We seek out opportunities and strive to develop companies, business, and services in dynamic, fast-developing and high-potential areas, and also in areas where we see room for stable, long-term value creation in our investments. Our priority is to build a geographically and sectorally balanced portfolio of competitive businesses and to foster the sustainable growth of their value. We focus primarily on our core business segments, where we draw on our strong industry know-how and transferable expertise shared across the Group.
We expand into markets and industries that have a large potential retail cutomer base or rapidly developing infrastructure. We do not shy away from entering new markets or new, often synergy-rich sectors. A diversified portfolio of this kind provides both stability and opportunities for vertical integration. This enables us to capitalise on the benefits inherent in the scale of our projects and offer real added value for our customers.
We prioritise opportunities with a high capital input. One of our core strengths is that we have our own permanent capital, giving us the freedom to invest over longer horizons. We venture into investments as the majority owner or work with investment partners who share a similar business philosophy.
We target companies with growth potential or in need of restructuring. We provide them with strong financial backing, implement rigorous financial and operational discipline, apply forward-looking business models, and deliver high-quality management. We support innovation and investment in advanced digital and other technologies and, by offering new services, we strenghten the competitiveness of our brands.
We augment our portfolio by acquiring stakes in other companies that we, as an active shareholder, help to grow over the long term. These companies’ services and operations complement our business strategy and growth and unlock new opportunities in the industries where PPF Group operates.
The high returns on our investments are underpinned by the expertise of our people and the experience we have gained in building and restructuring many companies across Europe, Asia, and other markets. The teams driving PPF’s success share a common vision, dedication, loyalty, and professionalism.
No matter where we are, we strive to foster and promote the values that underscore our approach to business. We believe in courage, creativity, and long-term thinking. We achieve on a scale that enables genuine impact and meaningful change.
We are convinced that running a fair and successful business plays an important role in the prosperity of society as a whole. We recognise and actively support the need for sustainable approaches and the social responsibility of our companies towards customers, partners, employees, and other stakeholders. Equally, we acknowledge and are mindful of our responsibility for the impact of our business, including its effects on the environment. We respect the cultural and political sensitivities of the markets where we operate and we cultivate relationships with the public sector and communities in all the countries where we do business.
PPF was originally founded and developed as a Czech company. Over the years, it has become a global investment group with a strong presence in Central and Eastern European markets and business operations across several continents. We contribute to building a strong, competitive, future-oriented society in the Czech Republic by developing modern, secure, and open data infrastructure, offering advanced telecommunications and digital services, reliable and transparent financial and banking services, e-commerce platforms, modern media and engaging content, as well as through the development of innovative technologies and mobility products, and by investing in biotech research and development. Proud of our roots, wherever we do business in the world, we promote social, educational, and cultural relations between local communities and the Czech Republic. Just as we endeavour to bring back to the Czech Republic the inspiration and opportunities we have harvested abroad, we also help exceptional Czech ideas to flourish around the world.
We are strictly apolitical. PPF Group’s internal policies mandate professional, legal, and ethical conduct of all our employees in their duties, actions and outward conduct. Equally, we are committed to treating our customers and employees with fairness and transparency.
