PPF Telecom Group launches Yettel brand
PPF Telecom Group B.V. today unveiled the new Yettel brand for its mobile operators in Bulgaria, Hungary, and Serbia, which up to now have been grouped under the Telenor name.
“Our business strategy centres on three key objectives. First, we want to provide our customers with the best service experience, second, operate state-of-the-art telecommunications networks, and third, achieve the highest levels of efficiency and profitability. A strong brand is crucial to meeting our vision,” said Marek Slacik, Executive Director of TMT CEE, PPF Telecom Group.
The name change, effective from 1 March 2022, rolls out today, and the aim is to complete the transition by the end of March.
“Through the new Yettel brand, we will embrace our customers’ evolving expectations and increase the company’s value,” Slacik added.
Yettel joins O2 and CETIN brands in PPF Telecom Group’s telecommunications portfolio.
