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Heureka HQ

Heureka Group

Heureka Group is Europe’s largest group of comparison websites and online shopping advisors. It operates in nine CEE markets and is building a unified region-wide e-commerce platform aimed primarily at helping e-shops, brands and other partners to connect with users across all countries where it has a presence.

Heureka Group’s websites attract close to 50m visits per month, giving them access to more than 55,000 e-shops. In addition to Czech and Slovak e-commerce services, the Heureka Group includes Árukereső.hu in Hungary, Compari.ro in Romania, Pazaruvaj.com in Bulgaria, Ceneje.si in Slovenia, Jetfinije.hr in Croatia, Idealno.rs in Serbia, and Idealno.ba in Bosnia. PPF Group holds a 50% stake in Heureka Group. The other shareholder is EC Investments. 

David Chmelař, Heureka Group CEO

David Chmelař, Heureka Group CEO

In 2024, Heureka Group significantly expanded its market presence by bolstering operations in Romania, one of its two primary growth markets (the other being Bulgaria). The company opened a new office there, building a local team that not only surpassed the year-over-year market-share growth reported for Emag, Romania’s leading e-commerce platform, but also achieving double-digit growth in the number of merchants.

Heureka rolled out One Platform – an initiative standardising technological solutions and graphical interfaces, streamlining operations, and enhancing the user experience across its major markets, including the Czech Republic, Slovakia, Hungary, Romania, and Bulgaria. To stay competitive in an evolving market, the company focused on developing innovative technological solutions, with a particular emphasis on enhancing its mobile app and adding new features. As a result, app-generated traffic saw a significant increase, doubling during peak seasons and reflecting a clear user preference for personalised and simplified shopping experiences. A key feature introduced for the 2024 season was Real Discounts, allowing users to view, compare and verify merchants’ discounts in real time.

Key Financials

in thousands (CZK)

FY 2022 FY 2023 FY 2024
Turn Over 1,934,055 2,019,045 2,168,401
EBITDA 626,789 453,225 578,338
Total Assets 7,900,700 7,213,489 7,064,545
Equity 1,779,689 1,232,595 464,337
Total Employees 333 443 494
*) FY = the financial year ending 31 March
Heureka HQ

Contacts

Heureka Group a.s.

Karolinská 706/3
186 00 Praha 8 - Karlín
Czech Republic